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Why Does TMC28 Only Give Back Cash Prizes to Customers After Meeting Monthly Fundraising Goals?

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Why Does TMC28 Only Give Back Cash Prizes to Customers After Meeting Monthly Fundraising Goals?

At TMC28, our mission is to create a meaningful and lasting impact through our charitable initiatives. A question we often receive is why cash gifts are only given back to our customers after our monthly fundraising goals are met. The answer lies in a core principle we hold dear: sustainability in creating impact.



A Lesson in Sustainability

TMC28 learned the importance of taking care of ourselves first in order to help others more effectively through a past experience with a small entertainment park. Here’s the story:

The Entertainment Park’s Generosity: The park wanted to make a difference in its community by offering deep discounts to many customers for charitable reasons. This generosity had a noticeable, positive impact in the short term. However, the following year, the park struggled to reopen due to financial difficulties. They had, figuratively speaking, "shot themselves in the foot" by giving so much that they jeopardized their own sustainability.

The Larger Question: At first glance, the park’s actions seemed like a resounding success in creating good. But as time passed, the opposite became apparent. By failing to ensure their own ability to operate year after year, their potential for long-term charitable impact was severely diminished. There is no use in shooting yourself in the foot in the name of doing good if by doing so you prevent yourself from doing good again.



What Did We Learn?

From this experience, TMC28 recognized a crucial truth: to create the greatest and most lasting impact, we must ensure our own sustainability first. Let’s break this down:

  1. Needs Will Always Exist:

    • The need for help, just like sleeping or eating, will never disappear and require continuous, long-term assistance.

  2. The Tool That Provides Charity Must Be Maintained:

    • Just as the entertainment park was the vehicle for its charitable efforts, TMC28’s ability to provide value—and by extension, charity—depends on our continued success.

  3. Sustainability Enables Ongoing Good:

    • Rather than making a large, one-time impact that risks exhausting resources, TMC28 is making certain that our needs are met so we can operate month after month allowing us to contribute to charitable causes consistently and meaningfully over time.



Why Cash Prizes Are Linked to Goals

With these lessons in mind, TMC28 has implemented a system that aligns with our mission:

  • Monthly Goals:

    • We set fundraising goals each month to ensure our operations remain sustainable while continuing to support charitable causes.

  • Customer Rewards After Goals:

    • Cash prizes are given back to our customers only after we meet these goals. This ensures that we’re taking care of our own operational needs first, so we can continue to do good without jeopardizing our long-term ability to give back.

  • The Bigger Picture:

    • While the rewards may seem smaller in the short term, this approach allows TMC28 to build a foundation for ongoing, meaningful contributions—making a larger impact over time.



The Takeaway

At TMC28, we strive to learn from the lessons of others and apply them to our own mission. We believe in the principle of taking care of ourselves first, so we can effectively take care of others. By ensuring that our bases are covered, we create the ability to continue giving back, month after month and year after year.

To our customers, we say thank you. Your support allows us to maintain this balance and remain committed to doing good—not just once, but for as long as possible.


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